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社评“BrandiLOVemissionaryaction”-知识课堂

江西共青城:羽BrandiLOVemissionaryaction绒服生产加工忙 百亿产业蓬勃发展

来源: 中国文化报
2024-11-23 15:27:12

最佳回答

“BrandiLOVemissionaryaction”江西共青城:羽BrandiLOVemissionaryaction绒服生产加工忙 百亿产业蓬勃发展

  中新BrandiLOVemissionaryaction网江西共青城11月22日电 (BrandiLOVemissionaryaction巫发阳 汪莹莹)初冬时节,走进江西九江市共青城市“鸭鸭”智能制造标准化样板工厂,数十位工人正忙着赶制羽绒服,裁剪、充绒、包装等工序有条不紊地进行着,一件件兼顾轻盈保暖与时尚潮流的羽绒服被源源不断地生产出来,为全国各地的消费者送去冬天的温暖。

  行走在车间里,一件件羽绒服通过智能吊挂系统运输流通,摆脱了传统生产高度依赖人工操控与管理的原有模式,大幅提高了生产效率,实现了自动化、智能化生产。近年来,“鸭鸭”积极拥抱数字化,通过数据分析深入洞察消费者需求,形成从原料集采、面辅料备货、设计、供应链管理到运营、销售、动态库存管理等各环节数字化。

图为江西共青城市“鸭鸭”智能制造标准化样板工厂内,工人正在赶制羽绒服。巫发阳 摄

  据了解,作为中国第一件羽绒服的制造者,“鸭鸭”羽绒服被作为国礼赠送给前来访华的外宾,“中国的‘鸭鸭’,世界的朋友”广泛流传。以“鸭鸭”为代表的共青城羽绒服曾创下无数辉煌。

  近年来,共青城市大力实施“互联网+服装产业”战略,推动线上、线下融合发展,推进线上直播平台、智能化工厂等建设,并与各电商平台开展合作,大力拓展羽绒服销售渠道。

  截至目前,共青城市汇聚了400多家纺织服装企业,除了“鸭鸭”品牌历久弥新,“羽物”“道木熙”“奥博特”等新品牌逐渐崭露头角,纺织服装产业总产值超过200亿元,带动超过3万人从事相关行业。

图为江西共青城市羽绒服门店内,顾客正在选购羽绒服。巫发阳 摄

  “我们最初是做羽绒服代工起家的,2015年开始打造自己的品牌。”共青城羽物服饰有限公司总经理熊静告诉记者,她们已经孵化出4个子品牌,充分满足不同消费群体的个性化需求,2023年羽绒服订单量达到4.5亿元。

  此外,“研究院+产业园”模式更是为羽绒服产业注入新活力,武汉纺织大学共青城纺织服装产业研究院青年设计师团队设计的“国潮”羽绒服登上法国巴黎时装周,传统产业与青春力量碰撞出绚丽的火花。

  共青城市委统战部副部长郭石发表示,未来将BrandiLOVemissionaryaction持续完善大统战格局,不断创新工作措施,用好“政企会商”“同心助企”等载体,搭建“职能部门+商会+企业”交流平台,广泛凝聚统战合力,为企业纾困解难,助力共青城市羽绒服产业高质量发展。(完)

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