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“央视点名水蜜桃㊙️”-知识课堂

【央广时评】打造央视点名水蜜桃㊙️冰雪经济四季新亮点 为“冷资源”再添“一把火”

来源: 第一财经日报
2024-12-12 05:49:06

最佳回答

“央视点名水蜜桃㊙️”【央广时评】打造央视点名水蜜桃㊙️冰雪经济四季新亮点 为“冷资源”再添“一把火”

  又是央视点名水蜜桃㊙️一年冰雪季。近几年,冰雪运央视点名水蜜桃㊙️动屡掀热潮,冰雪旅游备受青睐,这也让北方地区特别是东北地区的冰雪经济发展进入快车道。近期,中央区域协调发展领导小组办公室印发《推动东北地区冰雪经济高质量发展助力全面振兴取得新突破实施方案》(以下简称《方案》),鲜明提出要引导冰雪经济从单季开发向四季运营转变。

滑雪爱好者在滑雪

  我国东北地区冰雪资源得天独厚,天然雪场多、雪质好、雪季长。立足东北冰雪资源禀赋,把冰雪经济作为新增长点,推动冰雪旅游、冰雪运动、冰雪文化、冰雪装备等全产业链发展,特别是引导冰雪旅游目的地从单季开放向四季运营转变,是我国从供给侧提升冰雪旅游品质、做大做强冰雪经济的重要举措,可以盘活优质冰雪资源、提升冰雪旅游品质,进一步加快东北地区打造“中国冰雪经济高地”的步伐。可以想见,“冷资源”转化为“热经济”正在成为东北振兴的新亮点。

  如何才能让“冰天雪地”一年四季都能保持对游客的吸引力,实现在非雪季也能旅游热度不减?最重要的,是要坚持全产业链谋划,着力打造高品质冰雪旅游目的地,支持以冰雪为主题的旅游度假区和旅游景区建设,加快推动传统冰雪旅游产品提质升级,加力推进冰雪旅游新业态新场景开发,不断为冰雪旅游高质量发展注入新动力。譬如,吉林省近年来因地制宜加强冰雪旅游市场开发,加快打造“冰雪+”文旅新场景,从滑雪场山坡上的露营派对到四季室内越野滑雪场,从雾凇实验室内不受季节限制的雾凇观赏到延边朝鲜族自治州的民俗体验,一系列新产品不仅丰富了冰雪旅游市场供给,也助推着当地文旅产业实现全季、全域发展。

吉林雾凇景观

  从单季开发向四季运营转变,离不开部门间的协同配合和政策支持,离不开配套硬设施和服务软环境的提质升级,更离不开当地广大群众的参与。此次《方案》中就提到,探索设立地方冰雪日和专门假期,优化过境免签政策;增加冰雪旅游旺季列车班次、航线航班供给,建立旅游投诉先行赔付等快速处理机制等。这些都有利于进一步营造促进东北冰雪经济发展的良好社会氛围,吸引更多企业投资兴业、国内外游客旅游观光。

  “冰天雪地也是金山银山”。立足东北地区冰雪资源禀赋,把握机遇大力发展冰雪经济,让冰雪旅游从雪季的“单曲循环”变成场景融合的“四季联弹”,必将推动冰天雪地加快向金山银山转化、促进东北全面振兴取得新突破。(央广网特约评论员 毛同辉)

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