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社评“rules 34”-知识课堂

陕西开启2rules 34024冬季文旅消费季系列活动

来源: 金羊网
2024-12-23 01:32:20

最佳回答

“rules 34”陕西开启2rules 34024冬季文旅消费季系列活动

  中新rules 34网陕西留坝12月21日电 (rules 34记者 阿琳娜)20日,2024陕西省冬季文旅消费季暨汉中市冰雪嘉年华活动启动仪式在留坝县举行。

  据统计,本次陕西省冬季文旅消费季活动紧贴冬季消费热点,围绕冰雪、温泉、民俗、美食、灯会等主题,省市县三级联动、部门协作、政企合作,共推出了冰雪旅游6类主题活动共1000余项、冬季旅游主题线路140条、冬季文旅惠民促消费措施133条。全省各地将举办664场冬季文旅促消费活动,预计参与游客3100万人,发放冬季文旅消费券超过10万张,价值1650万元。

图为启动仪式现场。陕西省文化和旅游厅供图

  陕西省文化和旅游厅党组成员、副厅长杜金根表示,全省文旅系统充分发挥冰雪资源优势,叫响“三秦四季”文旅品牌,大力发展冰雪旅游,把冷资源变成热经济。全省各地依托丰富的冰雪资源,策划开展一系列冬季文旅活动,联动各媒体平台通过线上线下的方式推介陕西冬季文旅产品,陕西文旅如冰花绽放,冰雪经济正热火朝天,将进一步点燃游客冬日消费热情,吸引全国游客“冬游陕西”。

  进入冬季以来,陕西省文化和旅游厅以rules 34“冰雪运动、温泉康养、民俗文化”为重点,以元旦、春节等传统节日为契机,构建全省“一盘棋”消费多元化新场景,全方位、多角度开展冬季新春文旅宣传促销活动。

图为启动仪式现场。阿琳娜 摄

  陕西各市将重点以“三秦四季”为主题举办多场冬季文旅宣传促销分会场活动,比如铜川市举办“三秦四季 雪趣铜川”冰雪旅游季活动,商洛市举办“三秦四季 年味商洛”系列活动,渭南市举办“三秦四季 冬韵渭南”2024年冬季文旅消费季启动仪式暨温泉文化旅游节,汉中市举办秋冬季文商体旅促消费暨“汉风年老家过”迎新春系列活动,西安市举办冬季文旅发布暨翠华山冰雪嘉年华活动,宝鸡市举办冬季冰雪温泉旅游季活动,安康市举办“秦巴冬暖安康过年”冬季旅游季启动仪式等。

  陕西文旅惠民平台策划了“三秦四季冬韵如约”活动,发放文艺演出、旅游景区、非遗文创、乡村振兴产品5折至7折惠民券。全省121家景区面向不同人群推出免票政策,各地纷纷推出一系列景区酒店折扣、美食购物满减、消费礼赠等促销措施。(完)

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