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社评“人马畜禽corporation网站”-译文小记

2024“味人马畜禽corporation网站道湖南”美食季拉动消费超亿元

来源: 中国科学报
2024-12-29 09:44:39

最佳回答

“人马畜禽corporation网站”2024“味人马畜禽corporation网站道湖南”美食季拉动消费超亿元

  中新人马畜禽corporation网站网长沙12月27日电 人马畜禽corporation网站(记者 鲁毅)2024“味道湖南”美食季年度盛典暨湘菜成果发布会26日在长沙举行。据不完全统计,2024“味道湖南”共开展各种形式宣传、推广活动100多场次,参与企业上千家,拉动消费超亿元。

2024“味道湖南”美食季年度盛典现场展示湖湘美食。记者 鲁毅 摄

  “味道湖南”美食季活动作为湖南对外开放的重要窗口和展示湖南品牌形象的重要载体,至今已连续举办四届,已成为引领湘菜潮流、引导湘菜消费、促进湘菜产业发展的重要平台。

  以“湘菜传湘情 湘味飘天下”为主题,2024“味道湖南”美食季活动通过上下联动、省市联办、跨界联手,开展了大师走基层、“五进”、产业发展论坛,还有上海、香港和英国专场宣传推介等系列活动,并打造一档轻综艺秀节目《师傅呷么子咯》,设计制作“味道湖南”IP形象“湘味宝”,有力激发了湘菜餐饮消费热情,让湘菜香飘海内外。

  记者从活动现场获悉,2024年湘菜产业链年产值已超6000亿元,预制菜市场规模达300亿元,湘菜“规模效益”实现新突破;湖南省有9个湘菜品牌入选“中华老字号”、27个品牌入选“湖南老字号”,湘菜“品牌建设”取得新提升;北上广深等一线城市湘菜门店数均超过6500家,境外湘菜馆数量近2000家。

  盛典现场还发布了《健康湘菜倡议书》,并揭晓了2024湘菜年度影响力事件、2024湘菜年度人物、2024湘菜年度盛典终身成就奖、“健康湘菜”标杆示范品牌、2024年度湘菜名店名菜、2024湖南文旅美食宴暨地标美食推荐榜单、2024预制湘菜过亿单品榜单、星城烟火气美食榜单、2024年度湘菜黑珍珠一钻餐饮榜单等多项榜单。(完)

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