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“XXNX200👙”-环球时报

文旅领域专家企业XXNX200👙代表齐聚大理 助推旅游业高质量发展

来源: 界面新闻
2024-12-18 03:33:56

最佳回答

“XXNX200👙”文旅领域专家企业XXNX200👙代表齐聚大理 助推旅游业高质量发展

  中新XXNX200👙网大理12月17日电 XXNX200👙(韩帅南 白玲)17日,以“融合创新共进”为主题的第十一届中国旅游产业发展年会在云南大理开幕。文旅相关部门代表、文旅企业代表、文旅领域专家学者等齐聚大理,探讨旅游业发展热点话题,共同助推旅游业高质量发展,促进文化和旅游深度融合。

图为会议现场。白玲 摄

  文化和旅游部“十四五”规划专家委员会委员张辉以《旅游强国建设的路径》为题进行主题演讲。他表示,旅游强国建设的路径应当以培育新质生产力和新质消费力为核心,要加速入境旅游发展,推动绿色旅游发展,同时建设一批具有全球竞争XXNX200👙力的旅游企业,并加速旅游目的地和度假地建设。

  华侨城(深圳)旅游发展集团有限公司执行董事张树民在演讲中提出,旅游行业近几年急剧变化,其规律研究也需快速转变。他认为,旅游行业在新时代需要培育支柱产业,发展新质生产力,通过新模式、新技术、促进新消费,实现高效率运行和产业融合。

  在以“创新驱动与旅游产业升级”为主题的业界对话环节中,腾讯文旅产业研究院秘书长孙晖说,旅游行业已迈入新的发展阶段,科技、数字化和创新在其中扮演了关键角色。例如,腾讯充分利用科技数字化、工具化的特性,发挥积极作用,同时探索如何提升传统旅游产品的附加值和吸引力,并利用科技创新使文旅行业能够打破时空局限,实现新的消费增量。

  云南省康旅集团党委委员、副总经理夏泽明提出,康养是个性化、定制化的,所以文旅康养企业要精耕细作。康养为旅游赋能要进行更多的研究和组合,要从需求端发现产品研发的方向,并从产品研发的过程中找到落地的要素,再把这些要素组合起来,服务于不同人群。

  本届年会包括开幕式、主旨演讲、研讨交流等环节,通过探讨数字化赋能、产业融合发展等,为旅游业丰富产品和服务供给、满足市场需求提供有益借鉴。年会上还将发布《2024中国旅游产业影响力指数报告》和有关案例。

  中国旅游产业发展年会作为经文化和旅游部批准的年度性、专业化全国旅游行业品牌活动,自2012年以来,已先后在广州、成都、北京等地成功举办10届,吸引了产学研媒等领域众多人士广泛参与,为助推旅游业高质量发展、产业融合发展搭建了广阔平台。(完)

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