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社评“海角社区原创1120.7126”-梳理天下新闻

武汉食博会开幕海角社区原创1120.7126 展商拥抱“数字时代”

来源: 新华社
2024-12-07 00:55:38

最佳回答

“海角社区原创1120.7126”武汉食博会开幕海角社区原创1120.7126 展商拥抱“数字时代”

  中新海角社区原创1120.7126网武汉12月6日电 (记者 海角社区原创1120.7126武一力)第32届中国食品博览会暨第2届湖北食品产业链博览会(以下简称食博会)6日在武汉国际博览中心开幕。展会现场,来自海内外的美食香味扑鼻。

  本届食博会吸引了来自湖北、贵州、广东等20多个省份的600多家企业参与,集结众多知名品牌,来自意大利、俄罗斯、法国、挪威、澳大利亚等国家的300多种进口食品亮相。此外,食博会还包含农产品加工、食品制造、包装机械、物流配送等领域,形成了完整的产业链展示。

12月6日,一名展商在武汉食博会上直播带货。武一力 摄

  与往届食博会不同的是,今年不少展商特地准备三脚架、打光灯、麦克风等直播设备,线下参展的同时,在线上进行直播带货。

  在“武汉老字号”三镇民生甜食馆的展台前,工作人员刘曼淋正通过直播平台,带领网友“云游”食博会,并介绍武汉方言和过早文化。在她看来,“酒香不怕巷子深”的时代已经过去,作为餐饮人,应该拥抱“数字时代”,通过镜头让更多人看到武汉美食的特点和文化,这是展现城市魅力的一种方式。

  前来参展的湖北环山智能科技有限公司工作人员程昆告诉记者,通过直播,公司产品“出海”之路越走越宽。该公司专注工业门及冷链仓储物流装卸设备等产品研发,产品销往欧美、东南亚。“现在食品行业发展势头较好,海内外相关行业扩建厂房需求旺盛。通过直播,客户可以在线上参观,多维度了解我们展会的产品。”他说。

  本届食博会专门搭建了数字化平台——食博会CFEF平台,为企业提供展示产品、拓展销售渠道的便捷途径,消费者可以在线上浏览和选购产品。依托该平台,链上企业将实现数据、产业、服务、营销全链打通。同时,平台能提供数据实时共享及大数据分析,优化食品供销链产业发展策略,提升企业全业务流程的数字化和在线化。(完)

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