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解惑“sëriq kino .”-梳理天下新闻

市场监管总局sëriq kino .发布《防范外卖餐饮浪费规范营销行为指引》

来源: 中国民族报
2024-12-08 22:08:04

最佳回答

“sëriq kino .”市场监管总局sëriq kino .发布《防范外卖餐饮浪费规范营销行为指引》

  中新sëriq kino .网12月6日电 据国家市sëriq kino .场监管总局网站消息,近日,市场监管总局发布《防范外卖餐饮浪费规范营销行为指引》(以下简称《指引》),进一步规范外卖商家营销行为,落实网络餐饮平台主体责任,防范外卖餐饮浪费,营造厉行节约、反对浪费的社会风尚。

  《指引》结合网络餐饮行业特点,紧紧围绕防范外卖餐饮浪费的重点、痛点、难点问题,从规范外卖餐饮行业的营销行为入手,将反食品浪费举措落实到业务全流程的各环节。作为引导外卖餐饮行业落实反食品浪费责任的重要举措,《指引》体现以下特点:

  一是规范外卖商家营销行为。《指引》对外卖可能引发餐饮浪费的营销行为予以引导,明确相关环节防范餐饮浪费的具体要求。鼓励外卖商家建立健全内部管理制度,减少原料、成品浪费,提升餐饮供给质量,合理设置起送价格,优化满减优惠机制,明确不得制作、发布、传播宣扬量大多吃、暴饮暴食等浪费食品的直播或者音视频信息,进一步引导行业规范健康发展。

  二是发挥网络餐饮平台引领带动作用。《指引》引导网络餐饮平台认真落实《中华人民共和国反食品浪费法》等法律法规规定,进一步优化餐品信息展示方式,完善满减凑单机制,加强对平台内经营者发布的广告内容的监测、排查,建立健全外卖餐饮浪费评价评估机制,推动反食品浪费源头治理。

  三是凝聚多方力量推动社会共治。《指引》鼓励餐饮行业协会等社会组织发挥自律作用,引导外卖商家遵守法律法规和行业规范,自觉开展反食品浪费活动。支持消费者协会等社会组织,对网络餐饮平台和外卖商家防范外卖餐饮浪费情况进行社会监督,推动构建多方参与的防范外卖餐饮浪费共治格局。

  四是加大反食品浪费宣传倡导。《指引》鼓励网络餐饮平台、行业协会、餐饮品牌加强合作,宣传、普及防止食品浪费知识。鼓励外卖商家将珍惜粮食、反对浪费纳入服务人员职业培训内容,加强员工反食品浪费培训,切实增强从业者反食品浪费意识。

  下一步,市场监管总局将指导各地市场监管部门加大工作力度,在充分尊重平台经济特点和经营主体自主经营权的基础上,建立健全防范外卖餐饮浪费长效机制,引导网络餐饮平台、外卖商家主动落实反食品浪费主体责任,进一步规范营销行为,促进网络餐饮行业规范健康持续发展。

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