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解惑“cekc曰本”-梳理天下新闻

十城年宵名花进cekc曰本京 2025北京家庭园艺嘉年华启动

来源: 搜狐财经
2024-12-30 17:48:50

最佳回答

“cekc曰本”十城年宵名花进cekc曰本京 2025北京家庭园艺嘉年华启动

  中新cekc曰本网北京12月30日电(记cekc曰本者 徐婧)2025北京家庭园艺嘉年华暨年宵名花进北京活动30日启幕。活动将持续至2025年2月15日,为市民生活带来园艺之美,为传统佳节注入时代新意,为花园城市建设营造浓郁氛围。

  本次活动以“园艺 让城市更美丽 让生活更美好”为主题,串联“花园城市、美丽经济、时尚生活”主线,吸引来自全国各地的年宵名花绽放北京,持续扮靓市民节日生活。

  山东菏泽的牡丹、福建三明的兰花、贵州毕节的高山杜鹃……活动期间,全国10个城市的年宵名花走进北京各大标志性商圈、重点公园、大型花卉市场、科研院校,举办“年宵名花进北京”专场展销活动,搭建城市间园艺产业常态化、长效化交流合作平台,推动家庭园艺高质量发展。

  开幕式上举办了家庭园艺产业合作签约仪式,通过资源共享、优势互补、经验交流等方式,推动各城市、科研院所、企业、市场在家庭园艺领域携手并进、共促发展,共同为市民提供家庭园艺产品和服务。

  据介绍,2000余万盆年宵花卉将在活动期间分批上市,展销千余种精品年宵花卉,除蝴蝶兰、红掌、凤梨、君子兰、国兰等深受市民喜爱的花卉外,特别推出长寿花、仙客来等网红产品,品种丰富,花色、花型与组合形式新颖,满足不同消费群体需求。

  本次活动中,新媒体、新平台全面加入,与传统花市花店融合发展,全渠道互动激发花卉消费活力。线下推出20余个花卉市场、1000余家花店、100个公园和科普基地、50家重点园艺驿站等年宵花卉零售点位,重点服务周边半径3公里内消费者;线上在多个电商平台开设“园艺嘉年华”专区,推出新春购花优惠,提供多元化花卉、周边产品及花卉绿植养护服务。

  北京还将举办千余场生态文化活动,全市花卉市场、公园和花卉生产基地、科普基地、重点园艺驿站、主要花店及商超等千余个点位共同参与,举办文化论坛、赏花游园、花艺表演、科普鉴赏、亲子体验、摄影比赛等生态文化活动,打造“赏、玩、乐、购”多元化体验场景。

  本次活动由北京市园林绿化局、中共北京市委宣传部、北京市商务局、北京广播电视台、北京花卉协会和北京市各区人民政府共同主办。北京将持续推进园艺进商圈、进社区、进单位、进家庭、进校园,推动园林园艺与商业、体育、文旅、教育等产业融合发展,培育发展园艺产业新质生产力和“园艺+”消费场景,增进市民绿色获cekc曰本得感。(完)

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