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社评“亲情会高敏王芳霞”-梳理天下新闻

北京公布3起民亲情会高敏王芳霞生领域广告违法典型案例

来源: 新京报评论
2024-12-07 07:12:45

最佳回答

“亲情会高敏王芳霞”北京公布3起民亲情会高敏王芳霞生领域广告违法典型案例

  中新亲情会高敏王芳霞网12月6日电 据“北京亲情会高敏王芳霞市场监管”微信公众号消息,自2024年4月起,北京市市场监管系统深入开展民生领域广告监管专项行动,严厉打击不良导向、违背社会公序良俗、虚假夸大、误导消费者等严重侵害群众利益的广告违法行为,持续净化首都广告市场环境。自专项行动开展以来,累计查办虚假违法广告1536件,罚没款798余万元。为发挥典型案例警示教育作用,引导广大经营主体依法合规经营,现选取3起民生领域广告违法案例予以曝光。

  案例一:北京悦活餐饮管理有限责任公司发布违法广告案

  北京市朝阳区市场监管局调查查明,北京悦活餐饮管理有限责任公司利用多种媒介发布“男友力酸奶”饮品广告,其中含有“Superboy 男友力扳回一局”“特别使用:玛咖肉苁蓉黄精人参鹿鞭牡蛎肽蛹虫草牛磺酸小桔袋”“18周岁以下我不卖”“恶搞男友我不卖”“60周岁以上我不敢卖”“哈哈哈哈哈,别说你不懂”等暗示具有壮阳功效低俗内容,违背社会良好风尚,违反了《中华人民共和国广告法》有关规定。

  2024年10月23日,北京市朝阳区市场监管局依法对北京悦活餐饮管理有限责任公司作出罚款40万元的行政处罚。

  案例二:北京疤康诊所有限公司发布违法广告案

  北京市海淀区市场监管局调查查明,北京疤康诊所有限公司未经审查在其公众号发布医疗广告,其中含有多名疤痕患者术前术后对比画面,利用患者名义、形象作推介、证明,违反了《中华人民共和国广告法》《医疗广告管理办法》等有关规定。

  2024年2月22日,北京市海淀区市场监管局依法对北京疤康诊所有限公司作出罚款3万元的行政处罚。

  案例三:北京宝穴殡仪服务有限公司发布违法广告案

  北京市延庆区市场监管局调查查明,北京宝穴殡仪服务有限公司在其自建网站6个页面,发布含有“风水”等迷信内容的广告,违反了《中华人民共和国广告法》有关规定。

  2024年7月16日,北京市延庆区市场监管局依法对北京宝穴殡仪服务有限公司作出罚款1万元的行政处罚。

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