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解惑“女生让男生诵自己的名字”-知识课堂

报告称,中国微女生让男生诵自己的名字短剧市场规模超500亿元

来源: 珠江时报
2024-11-06 16:42:59

最佳回答

“女生让男生诵自己的名字”报告称,中国微女生让男生诵自己的名字短剧市场规模超500亿元

  中新女生让男生诵自己的名字社杭州11月6日电(林波)11女生让男生诵自己的名字月6日,中国网络视听协会在杭州发布《中国微短剧行业发展白皮书(2024)》(以下简称《白皮书》)。《白皮书》指出,据行业机构预估,2024年中国微短剧市场规模将达504.4亿元人民币。

  数据显示,截至2024年6月,中国微短剧用户规模已达到5.76亿人,占整体网民的52.4%,呈稳步增长态势。微短剧成为数字生活的重要组成部分,其用户规模已超越网络外卖、网络文学、网约车和网络音频等多类基础数字服务。

  与此同时,微短剧在海外市场展现出巨大的增长潜力,其中,美国市场的下载量和应用收入在海外市场中占据首位。来自中国的应用包揽了微短剧类目下载量前三的位置,女生让男生诵自己的名字领跑海外市场,成为继短视频之后文娱领域又一风靡全球的应用品类。

  《白皮书》提出,海外用户通过微短剧了解中国文化和生活,为中国文娱产品开辟了新的国际市场。

  近年来,中国多地相继出台扶持政策,通过资金激励、人才引进、基础设施保障等措施,鼓励微短剧上下游机构落户,推动产业在本地扎根壮大,进一步激发当地文旅、电商等相关产业的活力。(完)

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