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解惑“把坤坤放进大括号”-环球时报

云南大理:文旅把坤坤放进大括号产品创优提质 为“诗与远方”添彩

来源: 新民晚报
2024-11-09 00:35:12

最佳回答

“把坤坤放进大括号”云南大理:文旅把坤坤放进大括号产品创优提质 为“诗与远方”添彩

  中新把坤坤放进大括号网大理11月8日电 (陆希把坤坤放进大括号成)“大理白族自治州持续推动文化和旅游产业创优提质,使‘文旅热’成为常态。”大理州文旅局局长杨学泉8日在发布会上介绍,今年1至9月,该州共接待海内外游客8759万人次,同比增长16%;实现旅游总花费1350亿元,同比增长6.6%;其中,累计接待入境旅游者27.7万人次,同比增长207%。

  当日,“有一种叫云南的生活在云南样样好”系列新闻发布会“在大理爱上生活”专场在大理州大理市举行。

  大理州位于云南中部偏西地区,是全国唯一的白族自治州,这里生态良好、气候宜人,一直是海内外游客心驰神往的“诗和远方”。

图为6月16日,云南大理,游客在洱海边,不远处是盛开的海菜花。中新社记者 刘冉阳 摄

  文化是旅游的灵魂,旅游是文化的载体。大理州委副书记、州政府州长陈真永介绍,近年来,大理不断追求以文化提升旅游的内涵和品质,持续提升文化旅游、民宿旅游、美食旅游等发展水平,已推出多款诸如目的地婚礼、康养旅居等全要素、全业态、全链条的爆款产品。

  大理州客栈协会会长赵金凤表示,小而美的民宿酒店已成为大理旅游的一张亮丽名片。目前,大理民宿酒店产业正逐步向精品化、集群化、品牌化、连锁化方向发展,呈现出风格各异、百花齐放的特点,已吸引数十万来自全球各地的游客来此旅游度假、旅居生活。行业统计数据显示,大理民宿酒店产业在数量和规模上已处全国领先位置,带动就业人数约30万人。

  此外,随着大理州持续加大“风花雪月,自在大理”“中国最佳爱情表白地”“在大理爱上生活”等城市IP打造力度,目的地婚礼产业正逐步成为当地文旅产业高质量发展的新引擎。

  “大理的苍山洱海、风花雪月,有着中国语境下特有的文化元素,自然成为众多年轻人心目中的婚礼目的地。”大理州目的地婚礼行业协会会长赵灿辉说,2023年,大理共举办目的地婚礼4400多场,其中九成顾客来自省外。

  “目的地婚礼不仅为大理带来巨大‘流量’,也推动婚庆行业与文旅产业深度融合。”赵灿辉说,行业统计数据显示,目前大理成熟的婚庆经营主体超过100家,带动婚礼主持、摄影摄像、化妆、布展等关联经营主体超过120家,民宿、酒店近百家,每年直接带动就业人数超过3000人。

  “苍山不墨千秋画,洱海无弦万古琴。”陈真永表示,每个人心中都有一个不同的大理,每个人心中都有向往的美好生活。来了大理,一切皆有可能、一切皆有答案。(完)

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