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“人鲁交yazhonghucXX”-梳理天下新闻

广交会观察:“中人鲁交yazhonghucXX华老字号”圈粉海外

来源: 千龙网
2024-11-05 16:23:31

最佳回答

“人鲁交yazhonghucXX”广交会观察:“中人鲁交yazhonghucXX华老字号”圈粉海外

  中新人鲁交yazhonghucXX社广州11月3日电 (张人鲁交yazhonghucXX璐)第136届中国进出口商品交易会(以下简称“广交会”)第三期正在广州举行,众多“中华老字号”参展企业,以科技与时尚创新精品,圈粉海外市场。

11月3日,采购商在第136届广交会第三期展馆中华老字号展位与参展商洽谈。 中新社记者 陈骥旻 摄

  本届广交会第三期,以“美好生活”为主题,展览包括玩具及孕婴童、时尚、家用纺织品、文具、健康休闲等题材,参展企业共有11703家。其中,品牌展位4400个,品牌企业834家。

  走进食品展区,阵阵香味扑鼻而来。众多采购商在广东省食品进出口集团有限公司(以下简称“广东省食”)展位的开放式厨房大快朵颐。马来西亚采购商苏女士一边品尝,一边拿起手机“直播带货”。

  广东省食旗下珠江桥牌(以下简称“珠江桥牌”)是中国最早出口酱料的“老品牌”之一,深耕海外市场60多年,产品远销全球100多个国家和地区。珠江桥牌海外营销总监谢红英介绍:“我们这次带来各款融合粤式经典风味的‘一酱成菜’酱包,可用一包酱就能做好地道的广式风味菜,无需另外增添调料,特别受到外商的青睐。”

  谢红英表示,“一酱成菜”酱包是珠江桥牌“老品牌”的科技创新精品,以绿色健康的品质“味聚全球”。目前,“一酱成菜”酱包已在加拿大等国家的线下商超售卖,本届广交会上有不少境外采购商前来洽谈订单。

  “这次参展广交会,我们在单一浓缩丸剂出口的基础上,又增加了配方颗粒的出口。”兰州佛慈国际商务有限公司副总经理黄维介绍,拥有近百年历史的佛慈制药,近年通过科技创新研发的配方颗粒,成为“老品牌”的经典中药产品,海外销售额持续4年上升,年复合增长率达62.74%。

  “本届广交会,已有来自美国、澳大利亚等国家的采购商前来咨询,达成意向订单。”黄维说,佛慈制药产品目前已销往美国、加拿大、巴西、澳大利亚、日本等30多个国家和地区。

  广交会三期,肯尼亚组织近两百人的采购团前来问货,负责人高玮说:“中国品牌产品物美价优,我们看好文具、箱包、医疗设备和纺织服装等产品,很适合肯尼亚的市场需求。”

  在上海马利画材股份有限公司(以下简称“马利画材”)展位前,中西元素融合的色彩拼图格外吸睛。作为中国历史最悠久、规模最大、品种最齐全的美术颜料和各类配套画材专业生产企业,马利画材这次在广交会带来十几个大类美术画材产品。

11月3日,采购商在第136届广交会第三期展馆中华老字号展位与参展商洽谈。 中新社记者 陈骥旻 摄

  马利画材董事长蒋熙洲介绍:“马利画材生产了中国第一支水粉颜料和第一支油画颜料。近年马利画材产品追求绿色低碳,通过科技与时尚融合,创出了‘老品牌’新精品。其中,新工艺制造的丙烯画颜料,色泽鲜艳且膏体细腻,抗水性强,可经久保存在大型壁画和日用工艺美术品等绘制。”据悉,目前马利画材产品已远销世界60多个国家和地区。(完)

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